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IMAGINATIVE PROJECT 2

THE CONTRIBUTION OF SOLO TOURISM BUREAU IN BUILDING IMAGE OF “SOLO AS A MICE CITY”




Objective:
To elaborate the people’s perception on image building of Solo as Mice City
To explain the contribution of Solo Tourism Bureau in Building Image of Solo as Mice City

Chapter Background
Jokowi, major of Solo City, has successfuly created Solo’s image through its Javanese Cultural aspect. But Why is there a discourse ‘Solo as Mice City’ all of sudden? For what?

Chapter Methodology
The researcher employs qualitative descriptive technique by alloting questionnaire or depth-interview with key person in Solo Tourism Bureau and Solo City Government, and other publics about The Major Jokowi project about Solo as Mice City.
People in the Bureau will be internal source while people from the govt, and other publics, like local people/community, the academics, or the practitionaires will be the external.
The questionnaire covers several questions i.e. the people know or not-know about this discourse, do they agree (is it okay? WHY?), the advantage?

Chapter Discussion
1.      Showing results of the questionnaire. This is just additional information to show whether or not the major’s discourse is beneficial to some aspects.
2.      Explaining the efforts from the People of Bureau. Who else contributing?
3.      Identifying problems faced by People of Bureau in implementing their efforts.
4.      Mentioning MICE event successfully held in Solo. Who is the organizer? Describe in detail!

Chapter Literature Review
MICE
MICE as Tourism Purposes
The promotion of Tourist interest

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